Totally Brill / Amy Brill Sweaters and You!
These are sweaters that feel really good on all of us, however we are feeling each day, the perfect partnership of an American company, and artisans, and YOU.
To inquire about ordering wholesale, contact:
email: totallybrill@gmail.com
P 607/273-1570
F 607/273-1573
PO Box 43
Jacksonville, NY 14854
Thursday, May 24, 2012
I’m Off, But Just Slightly…
Thursday, May 17, 2012
Where The Wild Influences Are
Thursday, April 26, 2012
Method to the Madness or Design on Demand
Thursday, April 12, 2012
Making An Appearance or Trunk Show Myth Busting 101

So, come Saturday morning off I go again for my “nearly yearly” (to borrow a phrase from Peggy) trunk show at Elsbeth Rose East in Fayetteville, New York. This time Mary will come with me to help and delight. Now why is this important? And why should you come?
Well, let’s start out with a definition of sorts of what a “Trunk Show” is. A store brings in the entire line of a designer’s clothes a season ahead and you get the chance to special order anything you want. April and May are usually pretty big months for the Fall Season. And that is what I will have there. Actually, everything is already there right now because we shipped it ahead, along with a whole bunch of Spring things, so that whoever stops in at the store will have a chance to look things over and be ready to ask questions when we get there on Saturday.
You see, no store can carry an entire designer’s collection, so what you find on the racks at your favorite boutique is the store buyer’s interpretation of what best suits their customer. But, the trade shows can be so overwhelming! There are thousands of designers and each of us has thousands of styles to choose from. Sometimes I think it’s like trying to pick the perfect tile in the perfect color and the perfect size for the kitchen of the people who live two blocks over from you that you’ve never met. Hard enough to come to a decision for your own kitchen. Now stake your livelihood on it.
So. Here is your opportunity to ante up in so many ways. First and foremost, you get to see everything and special order exactly what you want. You get to get what you want. You also get to have a voice in what gets ordered for your store. You have a pretty powerful position.
We really have us some fun at these trunk shows. Basically, we play “Dress Up Barbie” and run in and out of the dressing rooms and eat cookies all day. I say this over and over again and I really mean it, I love to see real people trying on my stuff. You get to get up close and personal with me, and, I get to see what different styles look like on different bodies. That means more to me than you can possibly know. You don’t have to buy anything, just come and play. Believe you me, it is also so much easier to do when there is a group of people doing it.
What else can I say to entice you?
Here is the location:
Elsbeth Rose East / 100 Salt Springs Road / Fayetteville, NY 13066
We’ll be there from 10 am to 4-ish! It’ll be fun. I’ll be there. So should you.
Oh, by the way, it is called a Trunk Show because when these things first started, the garments were transported from the designer’s studios in large leather strapped trunks. Now of course, nothing is as grand and elegant, but the name of the game remains the same…..
Love.
Amy
Friday, April 6, 2012
If It Ain’t Broke, You Can Bend It Some More

I really love Yogi Berra. Even though I made up the title above in an attempt at my best Yogi-ism, I figure, it’s a worthy effort.
What we have in Lawrence Peter “Yogi” Berra is an American National Treasure – a guy who certainly took what he had and “went for it” in all the ways he could. The story goes that he got his nickname from a childhood friend who was watching a movie about an Indian snake charmer and he thought that Yogi looked an awful lot like that Hindu man and said, “That yogi walks like Lawdie (Larry) Berra”, and the name stuck. Funny thing is that “Yogi’s” own Mom couldn’t pronounce Larry and used to call him Lawdie. Sometimes I think “Oh, Lawdie!” might’ve been a fun nickname for him, too. But that’s another story. And Lawdie Bear and Boo-Boo wouldn’t have had the same ring in Jellystone Park…
At each stage of his life, when he “came to a fork in the road, (he) took it”. And certainly gave it his all, as he continues to do. I love that about him. Hard work and loyalty; and remaining true to the principles he holds dear.
He has an uncanny knack for knowing not only his own worth, but also the value of a strong supporting team. Sometimes there just is no better way of looking at things, than to look at them through Yogi’s mouth:
“It’s like déjà vu all over again.”
“It ain’t over ‘til it’s over.”
“If you don’t set goals, you can’t regret not reaching them.”
“You can observe a lot just by watching.”
“If you can’t imitate him, don’t copy him.”
“It ain’t the heat; it’s the humility.”
And my favorite…
“I didn’t really say everything I said.”
Play nice.
Love.
AmyThursday, March 29, 2012
Substantial

We did our first Pop Up Store this past weekend. We wanted to open up to the public and sell off our older extra stock, to make some room for some newer extra stock and what all. And we did it at the local Mall. What a trip! An interesting experience, to say the least. It’s a wacky thing. I mean, Amy Brill Sweaters is represented in over 200 stores across the country, and in Canada, too, but not right here in our hometown. You see, there are no groovy little boutiques in Ithaca. Although I suppose you might say that all of Ithaca herself is a groovy little boutique. Mostly we here in Ithaca are dedicated to being localvores and tree huggers. Case in point: I think the last issue of AARP magazine voted Ithaca “the best place in the Universe to walk everywhere you don’t even want to walk” or something like that.
So, that being the case, we decided to step up to the plate and do it. Figure out how. And do it. Sometimes you just have to. I guess it’s true of most things. Everything basically starts with a blank page staring you in the face. You can stare at the blank page all day long and be too paralyzed by fear to start anything. Or, you can do it. I say, be willing to take a chance on yourself. Put yourself in the game. After all, it is just a game.
“I always wondered why somebody doesn’t do something about that. Then I realized I was somebody.”- Lily Tomlin.
You are somebody. And so am I. All of us are capable of big things.
The first step is in realizing it.
Love.
Amy
Thursday, March 22, 2012
Spring Has Sprung, or It’s not Nice to Fool Mother Nature

I know that the calendar says that now it is Spring, but, um, well, in Ithaca, we are not safe until the last freak snow storm on Mothers’ Day, so should we relax and enjoy this glorious bounty of insanely mind bogglingly fine weather? Of course. Always enjoy, that’s my motto. I believe in Mother Nature and I accept her in all her perfect shapes and forms. I also believe in Marilyn Monroe and I think she speaks for all women (Mother Nature included) when she said:
“I'm selfish, impatient and a little insecure. I make mistakes, I am out of control and at times hard to handle. But if you can't handle me at my worst, then you sure as hell don't deserve me at my best.”
Words to live by.
And while you are thinking about how to handle us in the nicest of ways, why not stop on over at the Amy Brill Sweater Sale this Saturday and Sunday up at The Shops at Ithaca Mall (Pyramid Mall)? It will, of course, be fabulous. And you deserve it.
Love.
Amy



